Saturday 2 October 2010

Audience Targetting

Audience targetting


The target audience for this genre of music would usually be aimed at 16-25
the style of music is very dark wave – pop – electronic which is usually linked with the younger audiences, such as the teens. The lyrics in NLX’s song can be very relatable especially to young women, with subject matters mainly of love and loss, which is what younger female audiences usually feel most relatable too.
NLX’s general image is very independent, which can be very inspirational and impressionable to teens and late teens.

Audiences ranging from 16-25 are usually just experiencing love and intimacy, and therefore this style of music fits that very well, it expresses the highs and lows of these situations and that is what young people like to hear, also the music has a very strong ‘dance’ ‘pop’ feel to it, which also links with modern young audiences with the new club/dance era. 

1 comment:

  1. This is okay but again could be developed. Tell us some more about the target audience. For example, you could use pictures of the type of audience you have in mind (i.e., photos of friends who don't mind their image being used). You should also consider things such as gender, I.e., will your artist appeal more to females?

    You should also consider listing other artists, media, websites, etc, that your audience will watch / consume. This would then allow you to demonstrate how your own music promotion package shares similarities with this other media.

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